College Diploma - Business - Marketing (319)

Join the Business Marketing Diploma at Mohawk College! Gain practical skills and international student support. Apply now for a brighter future!

Program Description The best of both worlds — develop expertise in several areas of marketing practice and gain fundamental understanding of the broader business environment. Program Highlights: Emphasis on practical, hands-on learning prepares students to excel in a marketing or sales career. Study with professors who have worked as marketing professionals and bring their expertise to the classroom. Upon completion of a common first semester, students may choose to transfer into second semester of one of the following programs: Business - Accounting (316) Business Administration (632) Business Administration - Accounting (364) Business Administration - Human Resources (363) Business Administration - Marketing (362) Business - Financial Services (303) Business - General (320) Insurance (318) Learning outcomes: How to conduct market research and create marketing strategies for real clients. Verbal and written communication skills as students prepare reports and presentations. Web marketing strategies and tools. Use computer simulation to model an international product launch.