Explore the BA in Communication at ASU Polytechnic! Gain essential skills for careers in marketing, public relations, and more. Apply now!
The BA degree program in Communication focuses on how message processes create, maintain and transform identities, relationships, workplaces and communities. This program provides a culturally based liberal arts focus with a second-language requirement. Such courses and activities will allow students to explore many fascinating questions, such as how messages can optimally advocate for a cause, sports team or organization, how people can communicate creatively in a variety of settings and styles, how valid messages differ from invalid messages, how and why cultural differences make communication difficult and why some topics are difficult to discuss and consistently lead to conflict. Through rigorous coursework and rewarding applied experiences, graduates gain effective communication skills that are highly sought by employers. Students learn to write and speak effectively and are able to convey complex ideas simply. They are prepared for employment in communication-intensive fields or for graduate study. Graduates of this program often attend leading graduate schools in communication, law or business or find gainful employment in careers in the areas of: Campaign management Counseling Entrepreneurism Event planning Health care management Human resource management Intercultural relations Marketing Nonprofit management Public relations Sales
